Outdoor fashion retailer Timberland has launched its first dynamic digital out-of-home advertising campaign across transport hubs and high footfall locations in the UK.
Irish grocer SuperValu is revamping its rewards programme in partnership with Nectar parent company, Aimia.
Iceland is launching its latest series of ad campaigns following a partnership with UK mummy blogging network, Channel Mum.
In the build-up to RBTE 2017, we will be shining the spotlight on some of its exhibitors and the personalities behind them. Today, we hear from Adam Mulvey, a director at Receipt Tracker and a keen fan of TV series such as Sons of Anarchy and Breaking Bad.
Asda's programmatic ad offering, news on Sainsbury's apps, Morrisons plans to develop online and Tesco "growing up". Updates on the big four's digital strategies from IGD's event in London.
A new website, a fresh focus on digital advertising and its largest ever marketing campaign. Abercrombie & Fitch introduces new brand identity and ramps up ad activity ahead of holiday season.
British Land will be installing over 100 new digital advertising screens across its retail portfolio, including Sheffield's Meadowhall shopping centre.
McColl's has invested in new technology and will be looking to boost customer loyalty using integrated analytics, loyalty and point of sale data.
Mothercare has launched a new "club" concept aimed at connecting its customers and building community via a mixture of in-store events and online activity. Hobbycraft and Majestic Wine among other retailers promoting similar activity.
Pets at Home's new partnership puts more focus on its online content creation, which will be run and managed in the cloud.
Natalie McCreesh, senior lecturer in fashion marketing and communication at Sheffield Hallam University, explains how Vogue’s attack on style bloggers shows how much the newcomers have the fashion mags rattled.
HMV plans to improve the digital experience as sales and profits decline.