Ben Sillitoe, editor of Essential Retail, and deputy editor, Caroline Baldwin, sit down and chat about the revamped Innovation Blog. Take a listen to this week's podcast to hear how the Essential Retail team are trying out different retail technologies. From in-app payments to scan-and-shop technologies, more and more retaliers are trying to create the ultimate seamless customer journey. But do they actually work? Essential Retail will let you know on its blog.